![TikTok partners with Zefr on brand safety and brand suitability measurement | TikTok For Business Blog TikTok partners with Zefr on brand safety and brand suitability measurement | TikTok For Business Blog](https://sf16-muse-va.ibytedtos.com/obj/i18nblog/images/d61e0d82df55293980d873b8cb7a5c8a.png)
TikTok partners with Zefr on brand safety and brand suitability measurement | TikTok For Business Blog
![Zefr Partners with TikTok to Provide Brand Safety and Brand Suitability Measurement to Advertisers, Aligned to GARM Industry Standards Zefr Partners with TikTok to Provide Brand Safety and Brand Suitability Measurement to Advertisers, Aligned to GARM Industry Standards](https://mma.prnewswire.com/media/1731902/Zefr_TikTok.jpg?w=500)
Zefr Partners with TikTok to Provide Brand Safety and Brand Suitability Measurement to Advertisers, Aligned to GARM Industry Standards
Discover the most sophisticated Brand Safety and Suitability solution | Your brand is unique, and your Brand Safety solution should be too. Go beyond safe - learn about brand suitability and how
![As YouTube adopts new standards, the transition from brand safety to suitability is accelerating - Digiday As YouTube adopts new standards, the transition from brand safety to suitability is accelerating - Digiday](https://digiday.com/wp-content/uploads/sites/3/2018/10/safety_first.jpg)